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(I suggest regularly generating the copy & paste to your notes so that the content is saved externally)
Build your four content pillars.
Choose four themes you genuinely want to return to online. Then decide which formats actually suit each pillar and brain dump every idea you already have.
You do not need endless content ideas. You need a few clear places for your ideas to belong.
Give every idea a home.
Work through one pillar at a time. When you finish each one, save and copy it into your Notes app before moving forward.
Content Pillar 1
Choose one recurring topic, theme or lens you want people to associate with you.
Content Pillar 2
Choose one recurring topic, theme or lens you want people to associate with you.
Content Pillar 3
Choose one recurring topic, theme or lens you want people to associate with you.
Content Pillar 4
Choose one recurring topic, theme or lens you want people to associate with you.
Before moving on, save this pillar and paste it into your Notes app so you have your own external copy.
Your four pillars are ready.
Each pillar has been saved in this browser and copied individually as you worked through it. You can also copy your complete content map below.